TikTok Trends That Took Over in 2025

Even in 2025, TikTok still rules the Web sphere with today 's hottest pop culture trends.From dance moves and beauty transformation to funny skits and lifestyle aesthetics, creators all over the world have decided on the tone of this year.With the number of views, regions and time periods when each received its most attention, this schedule brings you the top trending TikTok phenomena of 2025.Ideal for creators, marketers and memes alike.

CATEGORY

Effect/Photo

CREATOR(S)

Null

ENGAGEMENT RATE (%)

18

HASHTAGS

#AIYearbook/ #AIFilter

LAUNCH DATE

10-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Users generate retro yearbook photos using AI filters, sparking viral nostalgia.

TREND NAME

AI Yearbook

VIEWS (MILLIONS)

3500

CATEGORY

Food

CREATOR(S)

@mini_chef/ @foodillusionist

ENGAGEMENT RATE (%)

21

HASHTAGS

#HyperRealCooking/ #MiniKitchen

LAUNCH DATE

05-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Creators make ultra-realistic miniature food, blending ASMR and visual artistry.

TREND NAME

Hyper-Real Cooking

VIEWS (MILLIONS)

2100

CATEGORY

Lifestyle

CREATOR(S)

@quietdays

ENGAGEMENT RATE (%)

15

HASHTAGS

#SilentVlog/ #NoTalkVlog

LAUNCH DATE

01-03-2025

PEAK MONTH

2025-04

REGION

Asia/Global

SUMMARY

Vloggers share daily routines with no talking, focusing on ambient sounds and visuals.

TREND NAME

Silent Vlog

VIEWS (MILLIONS)

1800

CATEGORY

Dance

CREATOR(S)

@dancerjules

ENGAGEMENT RATE (%)

25

HASHTAGS

#FlashbackDance/ #RetroMoves

LAUNCH DATE

20-01-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Dance challenge using remixed 80s/90s tracks, with signature retro choreography.

TREND NAME

Flashback Dance

VIEWS (MILLIONS)

2500

CATEGORY

Books

CREATOR(S)

@bookishamy/ @readwithsam

ENGAGEMENT RATE (%)

20

HASHTAGS

#BookTok2025/ #BookReview

LAUNCH DATE

15-02-2025

PEAK MONTH

2025-03

REGION

US/UK

SUMMARY

Book reviews and reading challenges with interactive polls and live discussions.

TREND NAME

BookTok 2.0

VIEWS (MILLIONS)

1900

CATEGORY

Wellness

CREATOR(S)

@drjessica/ @mindfulminute

ENGAGEMENT RATE (%)

17

HASHTAGS

#GenZTherapy/ #MentalHealth

LAUNCH DATE

30-01-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Short, relatable mental health tips and therapy role-play skits.

TREND NAME

Gen Z Therapy

VIEWS (MILLIONS)

1700

CATEGORY

Animals

CREATOR(S)

@petadventures/ @doggocam

ENGAGEMENT RATE (%)

22

HASHTAGS

#PetPOV/ #DogCam

LAUNCH DATE

25-02-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Pet owners use POV cameras to show the world from their pets’ perspective.

TREND NAME

Pet POV

VIEWS (MILLIONS)

2200

CATEGORY

Fitness

CREATOR(S)

@fitwithnina/ @quickfitcoach

ENGAGEMENT RATE (%)

19

HASHTAGS

#QuickFit/ #5MinWorkout

LAUNCH DATE

10-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

5-minute workout routines for busy lifestyles, often in split-screen duets.

TREND NAME

QuickFit

VIEWS (MILLIONS)

1400

CATEGORY

Beauty/Fashion

CREATOR(S)

@glowupguru

ENGAGEMENT RATE (%)

23

HASHTAGS

#GlowUp2025/ #Makeover

LAUNCH DATE

18-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Dramatic before/after transformation videos using trending beauty products.

TREND NAME

Glow Up 2025

VIEWS (MILLIONS)

2000

CATEGORY

Education

CREATOR(S)

@linguistella

ENGAGEMENT RATE (%)

16

HASHTAGS

#LanguageSwitch/ #Polyglot

LAUNCH DATE

10-02-2025

PEAK MONTH

2025-03

REGION

Europe/Asia

SUMMARY

Creators switch languages mid-video, showcasing multilingual skills and humor.

TREND NAME

Language Switch

VIEWS (MILLIONS)

1300

CATEGORY

Music

CREATOR(S)

@aivoice/ @singbot

ENGAGEMENT RATE (%)

20

HASHTAGS

#AICovers/ #AISinging

LAUNCH DATE

18-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Users create AI-generated covers of popular songs, sparking copyright debates.

TREND NAME

AI Covers

VIEWS (MILLIONS)

1600

CATEGORY

Beauty/Fashion

CREATOR(S)

@stylebyzoe

ENGAGEMENT RATE (%)

14

HASHTAGS

#OutfitRoulette/ #OOTD

LAUNCH DATE

25-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Random outfit selection challenges, often using in-app filters.

TREND NAME

Outfit Roulette

VIEWS (MILLIONS)

1200

CATEGORY

Comedy

CREATOR(S)

@funnyflip

ENGAGEMENT RATE (%)

13

HASHTAGS

#ReversePOV/ #RoleReversal

LAUNCH DATE

28-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Creators swap roles with parents/teachers for humorous skits.

TREND NAME

Reverse POV

VIEWS (MILLIONS)

1100

CATEGORY

Environment

CREATOR(S)

@ecowarrior

ENGAGEMENT RATE (%)

11

HASHTAGS

#ZeroWasteHacks/ #EcoTok

LAUNCH DATE

05-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Sustainable living tips and upcycling DIYs.

TREND NAME

Zero Waste Hacks

VIEWS (MILLIONS)

900

CATEGORY

Travel

CREATOR(S)

@timetraveler

ENGAGEMENT RATE (%)

12

HASHTAGS

#HyperlapseDay/ #Timelapse

LAUNCH DATE

15-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Day-in-the-life hyperlapse videos from cities around the world.

TREND NAME

Hyperlapse Day

VIEWS (MILLIONS)

800

CATEGORY

Food

CREATOR(S)

@snacklab

ENGAGEMENT RATE (%)

13

HASHTAGS

#SnackScience/ #FoodHacks

LAUNCH DATE

20-02-2025

PEAK MONTH

2025-03

REGION

US/Asia

SUMMARY

Explaining food chemistry with viral snack recipes.

TREND NAME

Snack Science

VIEWS (MILLIONS)

950

CATEGORY

Music

CREATOR(S)

@soundwizard

ENGAGEMENT RATE (%)

14

HASHTAGS

#SoundSwap/ #AudioChallenge

LAUNCH DATE

12-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Creators swap expected audio for comedic effect.

TREND NAME

Sound Swap

VIEWS (MILLIONS)

1300

CATEGORY

Tech

CREATOR(S)

@vrcreator

ENGAGEMENT RATE (%)

10

HASHTAGS

#MetaverseMoments/ #VRLife

LAUNCH DATE

22-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Vlogs and comedy skits inside VR/metaverse platforms.

TREND NAME

Metaverse Moments

VIEWS (MILLIONS)

700

CATEGORY

Entertainment

CREATOR(S)

@dramasnippets

ENGAGEMENT RATE (%)

15

HASHTAGS

#MiniDramas/ #ShortSeries

LAUNCH DATE

01-02-2025

PEAK MONTH

2025-03

REGION

Asia

SUMMARY

Serialized storytelling in 60-second episodes.

TREND NAME

Mini Dramas

VIEWS (MILLIONS)

1100

CATEGORY

Lifestyle

CREATOR(S)

@plantmom

ENGAGEMENT RATE (%)

13

HASHTAGS

#PlantTok2025/ #IndoorJungle

LAUNCH DATE

28-01-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Indoor gardening and plant care tips, often with ASMR.

TREND NAME

PlantTok 2025

VIEWS (MILLIONS)

1200

CATEGORY

Home/Tech

CREATOR(S)

@hometech

ENGAGEMENT RATE (%)

12

HASHTAGS

#AIRoomMakeover/ #AIDesign

LAUNCH DATE

18-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

AI-generated interior design transformations.

TREND NAME

AI Room Makeover

VIEWS (MILLIONS)

1000

CATEGORY

Art

CREATOR(S)

@artbyemma

ENGAGEMENT RATE (%)

11

HASHTAGS

#SpeedDrawing/ #ArtChallenge

LAUNCH DATE

22-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Artists create detailed works in under 60 seconds.

TREND NAME

Speed Drawing

VIEWS (MILLIONS)

850

CATEGORY

Food

CREATOR(S)

@foodexplorer

ENGAGEMENT RATE (%)

13

HASHTAGS

#StreetEats/ #FoodVlog

LAUNCH DATE

05-02-2025

PEAK MONTH

2025-03

REGION

Asia/Europe

SUMMARY

Exploring local street food scenes across cities.

TREND NAME

Street Eats

VIEWS (MILLIONS)

950

CATEGORY

Wellness

CREATOR(S)

@realitycoach

ENGAGEMENT RATE (%)

10

HASHTAGS

#RealityCheck/ #Unfiltered

LAUNCH DATE

12-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Unfiltered, honest life updates and self-acceptance content.

TREND NAME

Reality Check

VIEWS (MILLIONS)

700

CATEGORY

Effect

CREATOR(S)

Null

ENGAGEMENT RATE (%)

18

HASHTAGS

#ThrowbackFilter/ #OldSchool

LAUNCH DATE

15-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Users apply retro filters to recreate past decades’ looks.

TREND NAME

Throwback Filter

VIEWS (MILLIONS)

1500

CATEGORY

Animals

CREATOR(S)

@petcoach

ENGAGEMENT RATE (%)

12

HASHTAGS

#PetTrainingFails/ #PetTok

LAUNCH DATE

25-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Funny pet training mishaps and outtakes.

TREND NAME

Pet Training Fails

VIEWS (MILLIONS)

800

CATEGORY

Beauty/Fashion

CREATOR(S)

@diyfashion

ENGAGEMENT RATE (%)

11

HASHTAGS

#FastFashionFlip/ #Upcycle

LAUNCH DATE

10-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Upcycling old clothes into new outfits.

TREND NAME

Fast Fashion Flip

VIEWS (MILLIONS)

900

CATEGORY

Travel

CREATOR(S)

@adventurealex

ENGAGEMENT RATE (%)

10

HASHTAGS

#TravelRoulette/ #SpinTheGlobe

LAUNCH DATE

18-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Creators spin a globe to pick random travel destinations.

TREND NAME

Travel Roulette

VIEWS (MILLIONS)

700

CATEGORY

Food

CREATOR(S)

@snackmaster

ENGAGEMENT RATE (%)

13

HASHTAGS

#SnackRoulette/ #FoodChallenge

LAUNCH DATE

27-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Trying unfamiliar snacks chosen at random.

TREND NAME

Snack Roulette

VIEWS (MILLIONS)

950

CATEGORY

Tech

CREATOR(S)

@virtualpet

ENGAGEMENT RATE (%)

9

HASHTAGS

#AIPets/ #VirtualPet

LAUNCH DATE

08-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Users interact with AI-generated virtual pets.

TREND NAME

AI Pets

VIEWS (MILLIONS)

600

CATEGORY

Wellness

CREATOR(S)

@positivitycoach

ENGAGEMENT RATE (%)

12

HASHTAGS

#DailyAffirmations/ #PositiveVibes

LAUNCH DATE

12-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Short, uplifting affirmation videos.

TREND NAME

Daily Affirmations

VIEWS (MILLIONS)

1000

CATEGORY

Comedy

CREATOR(S)

@familyfun

ENGAGEMENT RATE (%)

14

HASHTAGS

#FamilyReactions/ #FamilyTok

LAUNCH DATE

30-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Capturing candid family reactions to pranks or surprises.

TREND NAME

Family Reactions

VIEWS (MILLIONS)

1100

CATEGORY

Comedy

CREATOR(S)

@dubstar

ENGAGEMENT RATE (%)

11

HASHTAGS

#VoiceoverFails/ #DubChallenge

LAUNCH DATE

15-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Creators dub over videos with intentionally bad voiceovers.

TREND NAME

Voiceover Fails

VIEWS (MILLIONS)

800

CATEGORY

Education

CREATOR(S)

@quickteach

ENGAGEMENT RATE (%)

13

HASHTAGS

#MicroTutorials/ #QuickTips

LAUNCH DATE

22-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

One-minute how-to videos on diverse topics.

TREND NAME

Micro Tutorials

VIEWS (MILLIONS)

900

CATEGORY

Dance

CREATOR(S)

@urbanmoves

ENGAGEMENT RATE (%)

16

HASHTAGS

#StreetDanceBattles/ #DanceOff

LAUNCH DATE

01-03-2025

PEAK MONTH

2025-04

REGION

Europe/US

SUMMARY

Live dance-offs in public spaces, often filmed in one take.

TREND NAME

Street Dance Battles

VIEWS (MILLIONS)

1200

CATEGORY

Lifestyle

CREATOR(S)

@cleaningqueen

ENGAGEMENT RATE (%)

12

HASHTAGS

#ASMRCleaning/ #CleanTok

LAUNCH DATE

18-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Satisfying cleaning sounds and visuals for relaxation.

TREND NAME

ASMR Cleaning

VIEWS (MILLIONS)

1000

CATEGORY

Food

CREATOR(S)

@edibleartist

ENGAGEMENT RATE (%)

13

HASHTAGS

#FoodArt/ #EdibleArt

LAUNCH DATE

10-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Creating intricate art using food ingredients.

TREND NAME

Food Art

VIEWS (MILLIONS)

900

CATEGORY

Comedy

CREATOR(S)

@siblingduo

ENGAGEMENT RATE (%)

10

HASHTAGS

#SiblingTag/ #FamilyChallenge

LAUNCH DATE

05-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Siblings answer questions or do challenges together.

TREND NAME

Sibling Tag

VIEWS (MILLIONS)

700

CATEGORY

Discussion

CREATOR(S)

@debateclub

ENGAGEMENT RATE (%)

11

HASHTAGS

#DuetDebates/ #HotTakes

LAUNCH DATE

25-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Users debate trending topics via TikTok duets.

TREND NAME

Duet Debates

VIEWS (MILLIONS)

800

CATEGORY

Comedy

CREATOR(S)

@physicalfunny

ENGAGEMENT RATE (%)

13

HASHTAGS

#SilentComedy/ #PhysicalHumor

LAUNCH DATE

15-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Physical comedy skits with little or no dialogue.

TREND NAME

Silent Comedy

VIEWS (MILLIONS)

900

CATEGORY

Food

CREATOR(S)

@quickchef

ENGAGEMENT RATE (%)

14

HASHTAGS

#QuickRecipes/ #EasyMeals

LAUNCH DATE

22-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

15-minute meal recipes for busy users.

TREND NAME

Quick Recipes

VIEWS (MILLIONS)

1100

CATEGORY

Education

CREATOR(S)

@studymate

ENGAGEMENT RATE (%)

12

HASHTAGS

#VirtualStudyGroup/ #StudyTok

LAUNCH DATE

10-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Study sessions and productivity tips in group format.

TREND NAME

Virtual Study Group

VIEWS (MILLIONS)

800

CATEGORY

Animals

CREATOR(S)

@petstylist

ENGAGEMENT RATE (%)

13

HASHTAGS

#PetFashion/ #PetStyle

LAUNCH DATE

18-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Pets dressed in themed costumes.

TREND NAME

Pet Fashion

VIEWS (MILLIONS)

900

CATEGORY

Beauty/Fashion

CREATOR(S)

@illusionmakeup

ENGAGEMENT RATE (%)

15

HASHTAGS

#MakeupIllusions/ #FaceArt

LAUNCH DATE

28-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Optical illusion makeup transformations.

TREND NAME

Makeup Illusions

VIEWS (MILLIONS)

1000

CATEGORY

Lifestyle

CREATOR(S)

@speedcleaner

ENGAGEMENT RATE (%)

12

HASHTAGS

#SpeedCleaning/ #CleanTok

LAUNCH DATE

10-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Timed cleaning challenges for motivation.

TREND NAME

Speed Cleaning

VIEWS (MILLIONS)

800

CATEGORY

Tech

CREATOR(S)

@aistoryteller

ENGAGEMENT RATE (%)

10

HASHTAGS

#AIStorytime/ #AIFairytale

LAUNCH DATE

12-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

AI-generated bedtime stories for kids.

TREND NAME

AI Storytime

VIEWS (MILLIONS)

700

CATEGORY

Books

CREATOR(S)

@flashwriter

ENGAGEMENT RATE (%)

13

HASHTAGS

#FlashFiction/ #ShortStories

LAUNCH DATE

05-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Writers share original fiction in under a minute.

TREND NAME

Flash Fiction

VIEWS (MILLIONS)

900

CATEGORY

Meta

CREATOR(S)

@trendtracker

ENGAGEMENT RATE (%)

9

HASHTAGS

#TrendRecap/ #TikTokReview

LAUNCH DATE

20-03-2025

PEAK MONTH

2025-04

REGION

Global

SUMMARY

Creators summarize and review viral trends weekly.

TREND NAME

Trend Recap

VIEWS (MILLIONS)

600

CATEGORY

Tech

CREATOR(S)

@diytech

ENGAGEMENT RATE (%)

12

HASHTAGS

#DIYGadgets/ #TechTok

LAUNCH DATE

18-01-2025

PEAK MONTH

2025-02

REGION

Global

SUMMARY

Building simple gadgets from household items.

TREND NAME

DIY Gadgets

VIEWS (MILLIONS)

800

CATEGORY

Wellness

CREATOR(S)

@selfcarecoach

ENGAGEMENT RATE (%)

13

HASHTAGS

#SelfCareSundays/ #WellnessRoutine

LAUNCH DATE

16-02-2025

PEAK MONTH

2025-03

REGION

Global

SUMMARY

Weekly self-care routines and check-ins.

TREND NAME

Self-Care Sundays

VIEWS (MILLIONS)

900