TikTok Trends That Took Over in 2025

Even in 2025, TikTok still rules the Web sphere with today 's hottest pop culture trends.From dance moves and beauty transformation to funny skits and lifestyle aesthetics, creators all over the world have decided on the tone of this year.With the number of views, regions and time periods when each received its most attention, this schedule brings you the top trending TikTok phenomena of 2025.Ideal for creators, marketers and memes alike.

TREND NAME

AI Yearbook

HASHTAGS

#AIYearbook/ #AIFilter

CATEGORY

Effect/Photo

LAUNCH DATE

10-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

Null

VIEWS (MILLIONS)

3500

ENGAGEMENT RATE (%)

18

SUMMARY

Users generate retro yearbook photos using AI filters, sparking viral nostalgia.

TREND NAME

Hyper-Real Cooking

HASHTAGS

#HyperRealCooking/ #MiniKitchen

CATEGORY

Food

LAUNCH DATE

05-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@mini_chef/ @foodillusionist

VIEWS (MILLIONS)

2100

ENGAGEMENT RATE (%)

21

SUMMARY

Creators make ultra-realistic miniature food, blending ASMR and visual artistry.

TREND NAME

Silent Vlog

HASHTAGS

#SilentVlog/ #NoTalkVlog

CATEGORY

Lifestyle

LAUNCH DATE

01-03-2025

PEAK MONTH

2025-04

REGION

Asia/Global

CREATOR(S)

@quietdays

VIEWS (MILLIONS)

1800

ENGAGEMENT RATE (%)

15

SUMMARY

Vloggers share daily routines with no talking, focusing on ambient sounds and visuals.

TREND NAME

Flashback Dance

HASHTAGS

#FlashbackDance/ #RetroMoves

CATEGORY

Dance

LAUNCH DATE

20-01-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@dancerjules

VIEWS (MILLIONS)

2500

ENGAGEMENT RATE (%)

25

SUMMARY

Dance challenge using remixed 80s/90s tracks, with signature retro choreography.

TREND NAME

BookTok 2.0

HASHTAGS

#BookTok2025/ #BookReview

CATEGORY

Books

LAUNCH DATE

15-02-2025

PEAK MONTH

2025-03

REGION

US/UK

CREATOR(S)

@bookishamy/ @readwithsam

VIEWS (MILLIONS)

1900

ENGAGEMENT RATE (%)

20

SUMMARY

Book reviews and reading challenges with interactive polls and live discussions.

TREND NAME

Gen Z Therapy

HASHTAGS

#GenZTherapy/ #MentalHealth

CATEGORY

Wellness

LAUNCH DATE

30-01-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@drjessica/ @mindfulminute

VIEWS (MILLIONS)

1700

ENGAGEMENT RATE (%)

17

SUMMARY

Short, relatable mental health tips and therapy role-play skits.

TREND NAME

Pet POV

HASHTAGS

#PetPOV/ #DogCam

CATEGORY

Animals

LAUNCH DATE

25-02-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@petadventures/ @doggocam

VIEWS (MILLIONS)

2200

ENGAGEMENT RATE (%)

22

SUMMARY

Pet owners use POV cameras to show the world from their pets’ perspective.

TREND NAME

QuickFit

HASHTAGS

#QuickFit/ #5MinWorkout

CATEGORY

Fitness

LAUNCH DATE

10-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@fitwithnina/ @quickfitcoach

VIEWS (MILLIONS)

1400

ENGAGEMENT RATE (%)

19

SUMMARY

5-minute workout routines for busy lifestyles, often in split-screen duets.

TREND NAME

Glow Up 2025

HASHTAGS

#GlowUp2025/ #Makeover

CATEGORY

Beauty/Fashion

LAUNCH DATE

18-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@glowupguru

VIEWS (MILLIONS)

2000

ENGAGEMENT RATE (%)

23

SUMMARY

Dramatic before/after transformation videos using trending beauty products.

TREND NAME

Language Switch

HASHTAGS

#LanguageSwitch/ #Polyglot

CATEGORY

Education

LAUNCH DATE

10-02-2025

PEAK MONTH

2025-03

REGION

Europe/Asia

CREATOR(S)

@linguistella

VIEWS (MILLIONS)

1300

ENGAGEMENT RATE (%)

16

SUMMARY

Creators switch languages mid-video, showcasing multilingual skills and humor.

TREND NAME

AI Covers

HASHTAGS

#AICovers/ #AISinging

CATEGORY

Music

LAUNCH DATE

18-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@aivoice/ @singbot

VIEWS (MILLIONS)

1600

ENGAGEMENT RATE (%)

20

SUMMARY

Users create AI-generated covers of popular songs, sparking copyright debates.

TREND NAME

Outfit Roulette

HASHTAGS

#OutfitRoulette/ #OOTD

CATEGORY

Beauty/Fashion

LAUNCH DATE

25-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@stylebyzoe

VIEWS (MILLIONS)

1200

ENGAGEMENT RATE (%)

14

SUMMARY

Random outfit selection challenges, often using in-app filters.

TREND NAME

Reverse POV

HASHTAGS

#ReversePOV/ #RoleReversal

CATEGORY

Comedy

LAUNCH DATE

28-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@funnyflip

VIEWS (MILLIONS)

1100

ENGAGEMENT RATE (%)

13

SUMMARY

Creators swap roles with parents/teachers for humorous skits.

TREND NAME

Zero Waste Hacks

HASHTAGS

#ZeroWasteHacks/ #EcoTok

CATEGORY

Environment

LAUNCH DATE

05-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@ecowarrior

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

11

SUMMARY

Sustainable living tips and upcycling DIYs.

TREND NAME

Hyperlapse Day

HASHTAGS

#HyperlapseDay/ #Timelapse

CATEGORY

Travel

LAUNCH DATE

15-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@timetraveler

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

12

SUMMARY

Day-in-the-life hyperlapse videos from cities around the world.

TREND NAME

Snack Science

HASHTAGS

#SnackScience/ #FoodHacks

CATEGORY

Food

LAUNCH DATE

20-02-2025

PEAK MONTH

2025-03

REGION

US/Asia

CREATOR(S)

@snacklab

VIEWS (MILLIONS)

950

ENGAGEMENT RATE (%)

13

SUMMARY

Explaining food chemistry with viral snack recipes.

TREND NAME

Sound Swap

HASHTAGS

#SoundSwap/ #AudioChallenge

CATEGORY

Music

LAUNCH DATE

12-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@soundwizard

VIEWS (MILLIONS)

1300

ENGAGEMENT RATE (%)

14

SUMMARY

Creators swap expected audio for comedic effect.

TREND NAME

Metaverse Moments

HASHTAGS

#MetaverseMoments/ #VRLife

CATEGORY

Tech

LAUNCH DATE

22-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@vrcreator

VIEWS (MILLIONS)

700

ENGAGEMENT RATE (%)

10

SUMMARY

Vlogs and comedy skits inside VR/metaverse platforms.

TREND NAME

Mini Dramas

HASHTAGS

#MiniDramas/ #ShortSeries

CATEGORY

Entertainment

LAUNCH DATE

01-02-2025

PEAK MONTH

2025-03

REGION

Asia

CREATOR(S)

@dramasnippets

VIEWS (MILLIONS)

1100

ENGAGEMENT RATE (%)

15

SUMMARY

Serialized storytelling in 60-second episodes.

TREND NAME

PlantTok 2025

HASHTAGS

#PlantTok2025/ #IndoorJungle

CATEGORY

Lifestyle

LAUNCH DATE

28-01-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@plantmom

VIEWS (MILLIONS)

1200

ENGAGEMENT RATE (%)

13

SUMMARY

Indoor gardening and plant care tips, often with ASMR.

TREND NAME

AI Room Makeover

HASHTAGS

#AIRoomMakeover/ #AIDesign

CATEGORY

Home/Tech

LAUNCH DATE

18-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@hometech

VIEWS (MILLIONS)

1000

ENGAGEMENT RATE (%)

12

SUMMARY

AI-generated interior design transformations.

TREND NAME

Speed Drawing

HASHTAGS

#SpeedDrawing/ #ArtChallenge

CATEGORY

Art

LAUNCH DATE

22-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@artbyemma

VIEWS (MILLIONS)

850

ENGAGEMENT RATE (%)

11

SUMMARY

Artists create detailed works in under 60 seconds.

TREND NAME

Street Eats

HASHTAGS

#StreetEats/ #FoodVlog

CATEGORY

Food

LAUNCH DATE

05-02-2025

PEAK MONTH

2025-03

REGION

Asia/Europe

CREATOR(S)

@foodexplorer

VIEWS (MILLIONS)

950

ENGAGEMENT RATE (%)

13

SUMMARY

Exploring local street food scenes across cities.

TREND NAME

Reality Check

HASHTAGS

#RealityCheck/ #Unfiltered

CATEGORY

Wellness

LAUNCH DATE

12-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@realitycoach

VIEWS (MILLIONS)

700

ENGAGEMENT RATE (%)

10

SUMMARY

Unfiltered, honest life updates and self-acceptance content.

TREND NAME

Throwback Filter

HASHTAGS

#ThrowbackFilter/ #OldSchool

CATEGORY

Effect

LAUNCH DATE

15-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

Null

VIEWS (MILLIONS)

1500

ENGAGEMENT RATE (%)

18

SUMMARY

Users apply retro filters to recreate past decades’ looks.

TREND NAME

Pet Training Fails

HASHTAGS

#PetTrainingFails/ #PetTok

CATEGORY

Animals

LAUNCH DATE

25-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@petcoach

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

12

SUMMARY

Funny pet training mishaps and outtakes.

TREND NAME

Fast Fashion Flip

HASHTAGS

#FastFashionFlip/ #Upcycle

CATEGORY

Beauty/Fashion

LAUNCH DATE

10-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@diyfashion

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

11

SUMMARY

Upcycling old clothes into new outfits.

TREND NAME

Travel Roulette

HASHTAGS

#TravelRoulette/ #SpinTheGlobe

CATEGORY

Travel

LAUNCH DATE

18-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@adventurealex

VIEWS (MILLIONS)

700

ENGAGEMENT RATE (%)

10

SUMMARY

Creators spin a globe to pick random travel destinations.

TREND NAME

Snack Roulette

HASHTAGS

#SnackRoulette/ #FoodChallenge

CATEGORY

Food

LAUNCH DATE

27-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@snackmaster

VIEWS (MILLIONS)

950

ENGAGEMENT RATE (%)

13

SUMMARY

Trying unfamiliar snacks chosen at random.

TREND NAME

AI Pets

HASHTAGS

#AIPets/ #VirtualPet

CATEGORY

Tech

LAUNCH DATE

08-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@virtualpet

VIEWS (MILLIONS)

600

ENGAGEMENT RATE (%)

9

SUMMARY

Users interact with AI-generated virtual pets.

TREND NAME

Daily Affirmations

HASHTAGS

#DailyAffirmations/ #PositiveVibes

CATEGORY

Wellness

LAUNCH DATE

12-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@positivitycoach

VIEWS (MILLIONS)

1000

ENGAGEMENT RATE (%)

12

SUMMARY

Short, uplifting affirmation videos.

TREND NAME

Family Reactions

HASHTAGS

#FamilyReactions/ #FamilyTok

CATEGORY

Comedy

LAUNCH DATE

30-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@familyfun

VIEWS (MILLIONS)

1100

ENGAGEMENT RATE (%)

14

SUMMARY

Capturing candid family reactions to pranks or surprises.

TREND NAME

Voiceover Fails

HASHTAGS

#VoiceoverFails/ #DubChallenge

CATEGORY

Comedy

LAUNCH DATE

15-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@dubstar

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

11

SUMMARY

Creators dub over videos with intentionally bad voiceovers.

TREND NAME

Micro Tutorials

HASHTAGS

#MicroTutorials/ #QuickTips

CATEGORY

Education

LAUNCH DATE

22-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@quickteach

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

13

SUMMARY

One-minute how-to videos on diverse topics.

TREND NAME

Street Dance Battles

HASHTAGS

#StreetDanceBattles/ #DanceOff

CATEGORY

Dance

LAUNCH DATE

01-03-2025

PEAK MONTH

2025-04

REGION

Europe/US

CREATOR(S)

@urbanmoves

VIEWS (MILLIONS)

1200

ENGAGEMENT RATE (%)

16

SUMMARY

Live dance-offs in public spaces, often filmed in one take.

TREND NAME

ASMR Cleaning

HASHTAGS

#ASMRCleaning/ #CleanTok

CATEGORY

Lifestyle

LAUNCH DATE

18-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@cleaningqueen

VIEWS (MILLIONS)

1000

ENGAGEMENT RATE (%)

12

SUMMARY

Satisfying cleaning sounds and visuals for relaxation.

TREND NAME

Food Art

HASHTAGS

#FoodArt/ #EdibleArt

CATEGORY

Food

LAUNCH DATE

10-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@edibleartist

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

13

SUMMARY

Creating intricate art using food ingredients.

TREND NAME

Sibling Tag

HASHTAGS

#SiblingTag/ #FamilyChallenge

CATEGORY

Comedy

LAUNCH DATE

05-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@siblingduo

VIEWS (MILLIONS)

700

ENGAGEMENT RATE (%)

10

SUMMARY

Siblings answer questions or do challenges together.

TREND NAME

Duet Debates

HASHTAGS

#DuetDebates/ #HotTakes

CATEGORY

Discussion

LAUNCH DATE

25-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@debateclub

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

11

SUMMARY

Users debate trending topics via TikTok duets.

TREND NAME

Silent Comedy

HASHTAGS

#SilentComedy/ #PhysicalHumor

CATEGORY

Comedy

LAUNCH DATE

15-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@physicalfunny

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

13

SUMMARY

Physical comedy skits with little or no dialogue.

TREND NAME

Quick Recipes

HASHTAGS

#QuickRecipes/ #EasyMeals

CATEGORY

Food

LAUNCH DATE

22-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@quickchef

VIEWS (MILLIONS)

1100

ENGAGEMENT RATE (%)

14

SUMMARY

15-minute meal recipes for busy users.

TREND NAME

Virtual Study Group

HASHTAGS

#VirtualStudyGroup/ #StudyTok

CATEGORY

Education

LAUNCH DATE

10-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@studymate

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

12

SUMMARY

Study sessions and productivity tips in group format.

TREND NAME

Pet Fashion

HASHTAGS

#PetFashion/ #PetStyle

CATEGORY

Animals

LAUNCH DATE

18-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@petstylist

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

13

SUMMARY

Pets dressed in themed costumes.

TREND NAME

Makeup Illusions

HASHTAGS

#MakeupIllusions/ #FaceArt

CATEGORY

Beauty/Fashion

LAUNCH DATE

28-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@illusionmakeup

VIEWS (MILLIONS)

1000

ENGAGEMENT RATE (%)

15

SUMMARY

Optical illusion makeup transformations.

TREND NAME

Speed Cleaning

HASHTAGS

#SpeedCleaning/ #CleanTok

CATEGORY

Lifestyle

LAUNCH DATE

10-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@speedcleaner

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

12

SUMMARY

Timed cleaning challenges for motivation.

TREND NAME

AI Storytime

HASHTAGS

#AIStorytime/ #AIFairytale

CATEGORY

Tech

LAUNCH DATE

12-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@aistoryteller

VIEWS (MILLIONS)

700

ENGAGEMENT RATE (%)

10

SUMMARY

AI-generated bedtime stories for kids.

TREND NAME

Flash Fiction

HASHTAGS

#FlashFiction/ #ShortStories

CATEGORY

Books

LAUNCH DATE

05-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@flashwriter

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

13

SUMMARY

Writers share original fiction in under a minute.

TREND NAME

Trend Recap

HASHTAGS

#TrendRecap/ #TikTokReview

CATEGORY

Meta

LAUNCH DATE

20-03-2025

PEAK MONTH

2025-04

REGION

Global

CREATOR(S)

@trendtracker

VIEWS (MILLIONS)

600

ENGAGEMENT RATE (%)

9

SUMMARY

Creators summarize and review viral trends weekly.

TREND NAME

DIY Gadgets

HASHTAGS

#DIYGadgets/ #TechTok

CATEGORY

Tech

LAUNCH DATE

18-01-2025

PEAK MONTH

2025-02

REGION

Global

CREATOR(S)

@diytech

VIEWS (MILLIONS)

800

ENGAGEMENT RATE (%)

12

SUMMARY

Building simple gadgets from household items.

TREND NAME

Self-Care Sundays

HASHTAGS

#SelfCareSundays/ #WellnessRoutine

CATEGORY

Wellness

LAUNCH DATE

16-02-2025

PEAK MONTH

2025-03

REGION

Global

CREATOR(S)

@selfcarecoach

VIEWS (MILLIONS)

900

ENGAGEMENT RATE (%)

13

SUMMARY

Weekly self-care routines and check-ins.